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Dead Numbers

Tagged with SMS, Marketing, Business, Text, Messaging
by Adam Brogden
in Blog

02-Sep-2019 12:00

Here at Textgoto, we want your SMS campaigns to be effective and to generate a great response for you. These days people change their mobile numbers frequently and mobile companies recycle those numbers fast and allocate to new customers. To maximise the effectiveness of your campaigns it is important to make sure that you are only sending to live numbers and sending to people that want to receive your messages. There are a few important techniques you should consider:

  1. Make sure your STOP mechanism is working - this is important from a GDPR perspective but also a good way to make sure you are only sending to people that want to receive your messages

  2. Remove any numbers that FAIL - you can see these in your account on every send. Simply download the report and STOP any numbers that fail

  3. Dedupe your lists - make sure you don't have the same number in many lists - this will help you wasting money sending to the same person

  4. Remove old numbers - there is no point sending to people you haven’t heard from for years! This is also important from a GDPR perspective - think about how long you can reasonably store someones number and delete the old data.

Call us if you need any help with these.

Good luck all.

Textgoto is a UK based text marketing SMS aggregator offering the lowest cost SMS, with the highest quality and best text delivery rates. We design, develop and support our own unique advanced SMS platform, offering the most sophisticated SMS campaign management and text message data handling functionality available.

Our bulk text marketing platform offers full SMS API integration, unlimited SMS throughput, and response management functions.

Based in the North West UK we are easy to contact and always willing to help. Our team is made up of seasoned text developers, experienced SMS campaign managers, and cool operations managers. Together we have all the skills and experience you need to run your amazing SMS campaigns. Call us today on 01772217800 or just click the button below to register a free account today

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